Wilier Blog

If the past of Wilier Triestina is full of stories to tell, the present is giving us big surprises.
But we want to tell the present of Wilier from a different point of view.
No technical data, no frame size, wheels, gears, derailleurs.
No races, no Giro d’ Italia or Tour de France.

We want you to know who works every day with the creation, implementation, to the look and the marketing of the jewels of Wilier brand.

What would become to the traditional identity of Wilier Triestina without all those people that every day squeeze them brains and dirty them hands for building Wilier bicycles?
Mechanics, fitters, administrators, engineers, production managers, logistics and warehouse workers, designers, business men, web masters, reporters, etc …

A story in installments to let you know the behind the scenes of the big Wilier family.
Soon in our blog.
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Michele Scarponi visits the assembly line in Wilier Triestina.